Student Helpline   +91 93520-20000   [email protected] 

Market Research & Data Analytics This data analytics course focuses on building a strong foundation in market research & data analytics for entry-level to mid-level professionals. It will also cover the application of data analytical tools to assist strategic decision-making.

Application Process

All applications for this course must be made through online registration on the website. As a part of the application process, you will be required to furnish details and copies of your educational qualification and professional work experience.

In case payment is being made online through Credit Card/Debit Card, please ensure that you have the Credit Card/Debit Card with you at the time of filling out the Application Form. If you have opted to pay the Application Fee/Instalments of the Fee through Demand Draft/Pay Orders, then please ensure that the Demand Draft/Pay Orders for the applicable amount is made favoring “Arrina Education Services Private Limited” payable at Mumbai and is sent to the address provided below along with the downloaded copy of your Application Form. Please ensure that you write your Name, Course Name and Contact number at the back of your Demand Draft/Pay Order.



How It Works

The primary method of instruction will be through LIVE lectures that will be delivered online via internet to participant desktops/laptops or classrooms. The lectures will be delivered by eminent faculty from MICA. The entire approach of this course is to impart domain expertise in market research & data analytics. It will follow a step-by-step approach, in which theoretical concepts will be followed by case studies and practical implementations. Sessions are designed to be interactive and participative. Course Participants will be encouraged to use statistical packages for working on hands-on case studies. The course also covers usage of SPSS and SAS, including writing SAS codes and deriving output. All enrolled students will also be provided access to the Cloud Campus through which students may access other learning aids, reference materials and assessments, case studies, projects and assignments as appropriate. Throughout the duration of the course, students will have the flexibility to reach out to the Professors, real time during the class or offline via the Cloud Campus to raise questions and clear their doubts.


A minimum of 75% attendance to the LIVE lectures is a prerequisite for the successful completion of this course. There are periodic evaluations built in throughout the duration of the course. These may be in the form of a quiz, assignment, case studies or other objective/subjective assessments. The evaluations are designed ensure continuous student engagement with the course and encourage learning. Students who successfully clear the same along with the requisite attendance criteria will be awarded a Certificate from 



·         For Indian Participants – Graduates from a recognized university (UGC/AICTE/DEC/AIU/State Government) in any discipline.

·         For International Participants – Graduation or equivalent degree from any recognized University or Institution in their respective country.


Who should attend

1.       Professionals

2.       Executive

3.       Young Enthusiasts

4.       Business Unit Leaders


Program Fee

For Indian Residents

Rs. 94,000+ GST*

Payment Deadline: 20/07/2018

For International Students

USD: 1900

Payment Deadline: 20/07/2018


Instalment Schedule

1st Instalment

2nd Instalment

3rd Instalment

4th Instalment


Rs. 25,000 +GST*

USD 500


Deadline: 20/07/2018

Rs. 9,000 +GST*

USD 200

Payment Deadline: 20/08/2018

Rs. 30,000 +GST*

USD 600

Payment Deadline: 05/12/2018

Rs. 30,000 +GST*

USD 600

Payment Deadline: 05/04/2019



Late Fee

The course fee is payable in installments as per the installment schedule provided. In the event of late payment of Installment 1 or any other subsequent Installments, a Late Fee is levied as follows.

·         A Late fee of Rs.1000 + Tax will be charged to the Participant, if the installment is paid within 7 days from the due date published on the installment schedule.

·         A Late fee of Rs.2500 + Tax will be charged to the Participant, if the installment is paid between 8 days from the due date to within 14 days from due date as published on the installment schedule.

·         If the Fee Installment is not received within 14 days from the due date, then the Participant shall be considered a dropout and a Rejoining Fee of Rs.5000 + tax will be charged to the Participant if the Participant wishes to continue with and complete the course and rejoining can be accommodated as per course guidelines.




·         Introduction to market research & data analytics
·         Multivariate data analysis-I
·         Multivariate data analysis-II
·         Forecasting methods
·         Emerging trends in Market Research
·         Statistical Packages and Teaching Pedagogy
·         Project

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